AI-Powered Automation
Automates emails, texts and workflows from customer behavior and engagement.
ActiveCampaign Software Features
Explore what ActiveCampaign Software offers — from day-to-day workflows to advanced capabilities.
Data Transfer
Easily bring in your email and phone lists, so you don’t have to start from square one.
Inbox Extensions
Boost your current email system to utilize ActiveCampaign software capabilities.
Mobile App Management
Track campaigns and customer information from your mobile device.
Performance Analytics
Track statistics and monitor results for quality measurement of campaign success, ROI.
What Is ActiveCampaign?
ActiveCampaign is an AI-first product that makes it easy for businesses to create better experiences with automation. It also features multichannel marketing and integrates with CRM tools, enabling companies to centralize both online campaigns as well as emails, texts and WhatsApp messages .The platform helps marketers, agencies, and entrepreneurs manage personalized customer journeys while using active Intelligence to optimize workflows and improve results. It ensures campaigns reach the right audience at the right timePricing
ActiveCampaign pricing plans are as follow :
- Professional Plan: $159/month
Get in touch with the vendor and obtain a quote that matches your business needs.
Tiered pricing options makes advanced CRM software and marketing automation affordable for small and mid size businesses with a pricing scale based on business size.
ActiveCompaign Users
It is suitable for those businesses that require:
- Customizable CRM software
- Centralized customer data
- Automated marketing campaigns
- Multichannel engagement management
Integrations
ActiveCampaign is compatible with the following applications:
- Shopify
- Salesforce
- WordPress
- Zapier
- QuickBooks
These integrations enable centralizing marketing, sales and service data, which saves manual labour and adds to efficiency.
Benefits of ActiveCompaign
The platform allows you to:
- Import and manage contacts
- Set up automatic email, SMS and WhatsApp campaigns
- Track engagement and lead progression
- Automate sales pipelines and workflows
- Get insights with ActiveCampaign CRM analytics
Machine learning evaluates customer responses to recommend improvements that maximize campaign performance.
Choose ActiveCampaign For Automated Marketing and Workflows
Choose ActiveCampaign software if you want to:
- Automate marketing and sales processes
- Unify Email, SMS, WhatsApp and Web Campaigns
- Use CRM software to centralize your customer data
- Optimize lead monitoring and conversion efforts
- Centralise several business tools on one platform
Contact Management
Included
Lead Management
Included
Opportunity Management
Included
Sales Forecasting
Included
Customer Communication Tracking
Included
Email Integration
Included
Customer Segmentation
Included
Deal Pipeline Management
Included
Customer Service / Support
Included
Social Media Integration
Included
Pros
3- Efficient import of customer data, like emails and phone numbers
- Fully customizable automations
- Multichannel Campaigns (email, SMS, WhatsApp)
Cons
1- The interface for creating an email is outdated
ActiveCampaign Software Reviews
It is what we need
Pros
The delivery rate is great. The automation tools and the integrations that it provides is amazing. It helps us save a lot of our time and it has also made our lives easier.
Cons
Sometimes it gets really slow and some errors also pop up. It would be nice if they add a way to schedule the exports and reports.
Superior tool
Pros
This tool is superior to all the other email marketing tools. We have no issues with email delivery. I can create custom automation and campaigns. I really love this product and would highly recommend it to my clients.
Cons
It has a learning curve to it, so that might take time before you can actually get your hands on it.
Highly recommended
Pros
Their deliverability rate is high which is great. It is easy to set up campaign automation, tagging logic, etc. It is a great tool if emails are the main communication channel for you.
Cons
Once you reach the limit or get close to the limit of subscribers it gets difficult to add contacts without upgrading it.
FAQs
ActiveCampaign CRM consolidates email marketing, sales automation, and CRM software functionalities.
ActiveCampaign costs start at $159/month for the professional plan. Pricing is available on request depending on business size.
ActiveCampaign CRM is right for small to medium-sized businesses, marketing agencies, and entrepreneurs looking for automation of workflows and centralizing customer engagement.
Yes. ActiveCampaign software can be integrated with 950+ apps like Shopify, Salesforce, WordPress, Zapier and QuickBooks.
ActiveCampaign is a tool for managing customer relationships, it allows you to automate your marketing by building multichannel communication through email, SMS, WhatsApp and on the web.
The ActiveCampaign app for mobile users manages contacts, campaigns and reports.